UNVEIL VIDEO FOR HEARTLINES
Photo Credit: Renata Raksha
Broods are pleased to unveil the stunning video for latest single, Heartlines. Co-written with Lorde and taken from their new album Conscious, available now via Island Records.
Watch the video for Heartlines here
New Zealand’s Broods have collaborated with Microsoft for their latest music video Heartlines to produce a new experience for their fans, powered by the Microsoft Band. The device tracks heart rate, calorie burn, sleep quality, and exercise. During singer Georgia Nott’s performance, the team translated her biodata and energy – as captured by her Microsoft Band – into stunning “heartline” visuals in the music video.
The brother-sister duo, who released their second album, Conscious on 24th June via Island Records, wanted to rethink the music video experience and create a deeper, more emotional layer for their second single Heartlines, co-written with fellow New Zealanders Lorde and Joel Little. Conscious is available for purchase here.
“As part of the Music x Technology program we’ve been working with artists to push the boundaries of the music experience. The collaboration with Broods was particularly exciting as the band were eager to explore how Microsoft technology could create a more intimate and engaging experience for their fans.” said Amy Sorokas, Strategic Partnerships Director of Microsoft Brand Studios.
Conscious is available to purchase here: http://smarturl.it/Conscious
More UK live dates to be announced soon.