Three trends that will shape the rest of 2021, and beyond

Three trends that will shape the rest of 2021, and beyond

These are our three identified disruptive themes that will flow from the Immersive Web: “The immersive web is characterised by environments in which we do not simply conduct extensions of in-real-life activity (e-commerce, video calls) but ones that create behaviours and relationships that only, and can only, exist within these environments. Apps and platforms like Roblox, TikTok and Discord are early iterations of the immersive web, but merely hint at what will come.” – by Mark Mulligan / MIDIA