30th Anniversary Edition Of Naughty By Nature’s Multi-Platinum ’19 Naughty III’ Out Today
OMMY BOY RECORDS RELEASES 30TH ANNIVERSARY EDITION
OF NAUGHTY BY NATURE’S ACCLAIMED LP 19 NAUGHTY III
AVAILABLE ON 140G TRANSPARENT ORANGE DOUBLE VINYL
6 PANEL DIGIPAK DOUBLE CD + CASSETTE
TRIPLE-PLATINUM ALBUM FEAT. HIT SINGLE “HIP HOP HOORAY”
“Naughty by Nature was a rarity in hip-hop: an urban pop act that held respect and dignity in the Nineties. To go platinum in hip-hop, you were either diluted for mass consumption, or an overdone cartoon image of gangsterism that was temporary. Naughty By Nature chose the equivalent of shooting three-pointers from half-court: pop classics.”
– Questlove via Rolling Stone
New York, NY (February 24, 2023) – Today, Tommy Boy Records has released the 30th anniversary edition of Naughty By Nature’s acclaimed, triple-platinum selling record, 19 Naughty III. The 30th anniversary edition is available as a 140g transparent orange double vinyl LP, a 6-panel digipak double-CD, cassette, and streaming via all DSPs, featuring 6 bonus tracks – including “Hip Hop Hooray” (Extended Mix), and remixes from Pete Rock and The Beatnuts, never before available on streaming services. Purchase via the Tommy Boy Records store.
The groundbreaking record features the massive hit single “Hip Hop Hooray” which hit #1 on the Billboard R&B/Hip Hop chart, #8 on the Billboard Hot 100 chart, and was certified platinum. The video, directed by Spike Lee, features cameos from Queen Latifah (who also appears on the cut “Sleepin’ on Jersey”), Monie Love, Run DMC, Eazy-E, and Kris Kross, along with Spike Lee himself. Watch + share the new Vevo ‘Footnotes’ edition of the video.
Discussing the celebration and 30th anniversary edition Vin Rock offered, “My fondest memory from that album was working with Spike Lee on the ‘Hip Hop Hooray’ music video. Spike was red hot as a film director, so for him to direct our music video was ICONIC! Also, the cameos in that video were amazing, including Run DMC, Queen Latifah, D Nice, etc. A great time was had by all. Happy 50th Anniversary to Hip Hop and Happy 30th Anniversary to ‘19 Naughty III’!!”
DJ KayGee added, “The 30th Anniversary means so much because we fought so hard to get in the game, and to still be in this game, and still love it 30+ years in, is a testament to loyal fans and a great team. I appreciate every single person that contributed to this journey. Hip Hop Hooray!”
KayGee and Vin Rock co-founded and run the Slugga Music label and management company, with DJ Slugga (the Bear), developing an evolving roster of Hip-Hop, Pop, and R&B. Illtown Sluggaz with NJ Soup announced the debut Slugga Music Concert Series event, March 25 at The Wellmont Theater in Montclair, New Jersey featuring NEXT, Amerie, AZ, Illtown Sluggaz, with Funk Flex. Tickets available now.
Following the success of their eponymous 1991 debut album, featuring the smash single “O.P.P.”, some naysayers doubted Naughty By Nature could top that success. “Hip Hop Hooray” proved the East Orange, New Jersey trio were more than just a one-hit wonder. 19 Naughty III builds upon the strengths of their debut, with its head-nodding beats, Treach‘s bouncy flow, and a balance between street attitude and accessibility. Naughty by Nature clearly came from the streets, capturing the energy and aggression of their environs, but they never glamorized the streets. It’s a refreshingly grounded record, realistic with its perspective, best heard on tracks such as “Daddy Was a Street Corner,” “The Hood Comes First,” and “The Only Ones.” KayGee proved himself, once again, to be an emerging production force, with one foot in the clubs and the other one on the street corner, capturing the essence of the group as a whole. Infused into the guys’ vision, were heavy hitting guest features from Heavy D on “Ready for Dem,” Queen Latifah on “Sleepin’ on Jersey,” and Freddie Foxxx on “Hot Potato.” 19NaughtyIII landed on Billboard’s ‘Top 20 Hip Hop/R&B Albums’ of 1993.
The cultural impact of 19 Naughty III and “Hip Hop Hooray” continues today. The track has been featured in numerous films and TV shows, including The Wolf of Wall Street and The Simpsons. Actress Rita Wilson did a remix of the song in 2020 to support MusiCares Foundation’s COVID-19 Relief Fund, while actress Kathy Bates did her best to keep up with the rhymes on Lip Sync Battle.
19 Naughty III 30th anniversary edition tracklisting:
Vinyl Edition:
Side A
01. 19 Naughty III
02. Hip Hop Hooray
03. Ready For Dem
04. Take It To Yo Face
05. Daddy Was A Street Corner
Side B
01. The Hood Comes First
02. The Only Ones
03. It’s On
04. Cruddy Clique
05. Knock’em Out Da Box
06. Hot Potato
Side C
01. Sleepin’ On Jersey
02. Written On Ya Kitten
03. Sleepwalkin’ II/Shout-Outs
04. Hip Hop Hooray (Pete Rock Remix)
Side D
01. Hip Hop Hooray (Extended Mix)
02. Written On Ya Kitten (Q-Funk Mix)
03. Written On Ya Kitten (Shandi’s Smooth Mix)
04. It’s On (Beatnuts Remix)
05. It’s On (Sunship Edit)
CD Edition:
CD1
01. 19 Naughty III
02. Hip Hop Hooray
03. Ready For Dem
04. Take It To Ya Face
05. Daddy Was A Street Corner
06. The Hood Comes First
07. The Only Ones
08. It’s On
09. Cruddy Clique
10. Knock’em Out Da Box
11. Hot Potato
12. Sleepin’ On Jersey
13. Written On Ya Kitten
14. Sleepwalkin’ II/Shout-Outs
CD2
01. Hip Hop Hooray (Pete Rock Remix)
02. Hip Hop Hooray (Extended Mix)
03. Written On Ya Kitten (Q-Funk Mix)
04. Written On Ya Kitten (Shandi’s Smooth Mix)
05. It’s On (Beatnuts Remix)
06. It’s On (Sunship Edit)
Cassette Edition:
Side A
01. 19 Naughty III
02. Hip Hop Hooray
03. Ready For Dem
04. Take It To Yo Face
05. Daddy Was A Street Corner
06. The Hood Comes First
07. The Only Ones
08. It’s On
09. Cruddy Clique
10. Knock’em Out Da Box
11. Hot Potato
Side B
01. Sleepin’ On Jersey
02. Written On Ya Kitten
03. Sleepwalkin’ II/Shout-Outs
04. Hip Hop Hooray (Pete Rock Remix)
05. Hip Hop Hooray (Extended Mix)
06. Written On Ya Kitten (Q-Funk Mix)
07. Written On Ya Kitten (Shandi’s Smooth Mix)
08. It’s On (Beatnuts Remix)
09. It’s On (Sunship Edit)
Connect with Naughty By Nature/Illtown Sluggaz: