TikTok Is Dumping Merlin And That’s That

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On October 3, 2024
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TikTok Is Dumping Merlin And That’s That — Platform Tells Indie Labels to Make a Direct Deal or Face Removal

The battle between indie collective Merlin and TikTok is heating up as the social media platform seeks to bypass Merlin’s collective bargaining power by striking individual deals with the indie labels it deems worthy.

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