‘Lifestyle’ Lyric Video
“Belly Squad are among the most exciting acts to watch this year” – CRACK
“…UK afrobeats trailblazers who blew up from a vine” – The FADER
“Genre-hopping and always full of adolescent energy, their tunes are packed with melody and mischief” – The Guardian
“…at the forefront of the emerging UK sound the mixes afrobeats melodies with grime and rap” – FACT
Hot on the heels of the success of their debut EP ‘Banana’, today Belly Squad release their latest banger ‘Lifestyle’. The trio rap and sing their way through the summer afro bashment beat, a nod to their rollercoaster journey this year and all of the fun that comes with it. Produced by 16-year-old prodigy TK, ‘Lifestyle’ is filled with all the witty, tongue-in-cheek, sing-along lyricism Belly Squad have become known for. It marks the beginning of #BELLYSEASON and Belly Squad’s assurgency to the premier league. Following a premiere on 1Xtra’s breakfast show earlier today, ‘Lifestyle’ is available on all sites now – with a lyric video on their YouTube now and a music video dropping this Sunday on GRM Daily.
Max, Ty and Ross have been busy lighting up stages across Europe – most notably at Lovebox, MIA’s Meltdown, Germany’s Hype Festival, and two riotous Boiler Rooms, elsewhere they have been collaborating with Donae’O, J Hus beatmaker Jae 5, Young T & Bugsey on their street anthem ‘Gangland’, P Montana, Raye, Hardy Caprio and many more. All the while their breakout song ‘Banana’ has continued to grow and grow, with over 12.5 million cumulative plays.
From South and East London, Belly Squad is Max, Ty and Ross, who are aged 18, 19 and 20. The trio has built a huge underground following, churning out street bangers; a mix of hard, inner-city rhymes sweetened by endlessly catchy melodic hooks and tropical rhythms. Clocking millions of plays across their own smashes like ‘Banana’ and ‘Like That’, as well as remixes of US rap anthems like Young Thug & Travis Scott’s ‘Pick Up The Phone’, Desiigner’s ‘Panda’ and Drake’s ‘Controlla’. Their hybrid sound (which incorporates afrobeats with bashment, dancehall, rap and grime) blends elements of their families respective heritages and their personal locales, in the words of Max, “Africa, the Caribbean, and the ends.”
You can catch the boys at this year’s Red Bull Carnival Party at Emslie Horniman Pleasance Park on Sunday 27th August – returning after a 2 year hiatus this year’s soundsystem is a free public event that also includes Spice, Stefflon Don, Dre Skull, Serocee, Afro B, P Montana, plus a huge secret headliner. They will also be appearing at Mixpak’s Carnival Afterparty at Camden Assembly later that night.
For more information >
Monique Wallace > firstname.lastname@example.org