Biig Piig shares video for new single, ‘FUN’

Biig Piig has today dropped the video for latest single ‘FUN’, which is available now on RCA.

Darkly cinematic, the video for ‘FUN’ offers a surreal, horror-themed twist on the ride-or-die relationship at the heart of the track. ‘FUN’ again sees Biig Piig exploring a new subculture of sounds and stories, with a curiosity – and biting honesty – that’s still essentially Biig Piig’s own.

‘FUN’ video still

Having received its first play as Radio 1’s Hottest Record World, ‘FUN’ is Biig Piig’s first new solo material of 2022, and the mark of a new chapter in her life between Los Angeles and London. After the pandemic shut down Live, the nomadic singer and songwriter burst back onto the stage with a massive Glass Animals tour, dates with Jungle, and her first US tour with Emotional Oranges. Biig Piig has also continued to collaborate with trailblazing college-mates NiNE8 Collective, with ‘FUN’ following her immersive and imaginative lockdown EP – ‘The Sky Is Bleeding’ – plus collaborations alongside Lava La Rue (‘Hi Fidelity’), Metronomy (‘405’) and Emotional Oranges (‘Body & Soul’).

Biig Piig is one of modern pop’s genuine one-offs, and a young woman who has come of age across a period of experimentation and self-evaluation. From breakout track ‘Vice City’ – which dropped when she was just a teenager – to a trilogy of DIY EPs, Biig Piig has moved between genres and stories with songs that speak effortlessly of youth culture. Along the way, Biig Piig has earned a vast global audience for her instantly-identifiable sound: with over 200 million streams, sold-out tours, and co-signs ranging from Billie Eilish and Virgil Abloh to Lil Nas X and Clairo. ‘FUN’ follows Biig Piig’s much-loved singles ‘Feels Right’ and the breakneck ‘Switch’ – it also signals someone who has taken the time to work out who she is, what she wants, but as ever leaves you questioning where she might go next…

An understated but undeniable star, watch out for much more to come from Biig Piig this year.