Griff releases new track ‘Good Stuff’, confirms London show
Griff premieres new track, ‘Good Stuff’London live show – Omeara, March 25th – also confirmed
“Griff looks every bit like pop’s bright new star…it is, quite frankly, all rather brilliant” – i-D“Startlingly good…think Lorde meets FKA Twigs” Sunday Times “Writer, producer, stylist, designer and creative director, it’s clear that Griff is a force to be reckoned with” Vogue“Griff is the hottest new artist to come out of the UK since Dua Lipa.” V Mag“The teenage boss about to take charge of pop” NME
Griff has released her beautiful new track ‘Good Stuff’, which is available now on Warner Records. This follows a standout 2019 for the still-just-18-year-old, who completed her studies, released her debut EP (‘The Mirror Talk EP’) and also played her first ever live show at a sold-out Hoxton Hall. A date at London’s Omeara has been confirmed for March 25th, with news of Griff’s next single coming soon.
‘Good Stuff’ is a gorgeously stripped-back ballad (with a twist) from Griff. Over little more than delicate piano and her soaring R&B vocals, what might at first listen appear to be a break-up anthem is in fact about a different sort of separation (as Griff explains). “So my family foster children in care, and we’ve had kids come and live with us for as long as 4 years, but they always end up moving on to a more permanent situation. Every time they do, as a family we always only ever remember ‘the good stuff’ – even though fostering can be super difficult and hard. So about a year ago I came into the studio with ‘only remember the good stuff when you go’ written down in my phone notes, and that became this song.”
Griff is a one-woman production, songwriting and visual powerhouse, who – on the strength of these early releases, not to mention her signature bubble ponytail – is already honing future-pop powers. Born to Chinese and Jamaican parents just outside Watford, she started making music by borrowing her brother’s Logic; teaching herself how to produce, and writing songs in secret from her classmates (many of whom only found out what Griff was up to when they heard ‘Mirror Talk’ on Annie Mac). A straight-A student, hers is a multi-disciplined approach which extends to Griff not only producing the bulk of these songs herself, but making her own clothes – as exhibited on her striking artwork – shooting live visuals crammed into her home studio, or trying her hand in the creative direction of her live shows. It’s this fearlessness (coupled with the hopes and fears of any 18 year old) that make Griff truly special. As her first release of 2020 is a testament to, already Griff is showcasing an emotional maturity and way with modern pop that far surpasses her years. For Griff, you suspect there is only more ‘Good Stuff’ to come.
Watch the video for ‘Good Stuff’ here
LISTEN to ‘The Mirror Talk EP’ here