Reveals her video for
Produced by Kaytranada
‘Watch the sleek new video for ‘Blue’. Directed by Plastic Gun, it’s a beautiful, sleek trip through a brutalist landscape that soon descends into a deep blue world**You may not know Shay Lia by name, but you’ll certainly recognise her sultry, smooth vocals’. i-D
‘One of the most intriguing voices from last year’s 99.9%’. The Fader
‘Some lush sounds from singer Shay Lia.’ Dazed
‘An exciting glimpse at what the up and coming star can do, it’s clear that Shay is someone you should be watching out for and definitely someone who you should be dancing along with.’ Wonderland
Self- taught Djiboutain R&B vocalist and songwriter, Shay Lia has just revealed a sleek urban video for her latest single ‘What’s Your Problem?’ which was shot in Montreal by production duo Plastic Gun, whom Shay also worked with on her previous video single release ‘Blue’ earlier this year.
‘I wanted to create an urban dance video. Shay says. It’s been in the back of my mind for some time now and I think What’s Your Problem? is the right song for something like this. I have been dancing since I was a teenager and remember watching a lot of these MTVs music videos at home after class. I think that stuck with me.’
Watch the video for ‘What’s Your Problem’
Produced by her long-time partner in crime, Kaytranada, ‘What’s Your Problem’ was premiered by BBC Radio 1’s Annie Mac and aims at showcasing Shay’s much fiercer persona and love for classic R&B sounds. Self-assured and refreshingly confident ‘What’s Your Problem?’ is an empowering tune which showcased earlier this year at Coachella where Shay made a surprise live performance with Kaytranada.
After her recent show-stopping live performance at Afropunk Brooklyn NYC, Shay is now making plans to bring her live show to London and Europe. Shay Lia will also be releasing a new EP in early next spring with some further exciting collaborations to be announced soon.
‘What’s Your Problem?’ is written by Shay Lia and produced by Kaytranada.