The Backstreet Boys’ WeChat Concert Attracted 44.2 Million Viewers, Organizers Say
The Backstreet Boys’ WeChat Concert Attracted 44.2 Million Viewers, Organizers Say — Now the Group Is Planning a Chinese Tour
Last week, The Backstreet Boys partnered with Tencent’s WeChat to deliver a livestream show to fans in China. Now, organizers have revealed that the “performance of a lifetime” attracted nearly 45 million watchers.